Governance-first AI partner
AI that works inside
your reality.
We design, build, and operate AI inside real workflows. Not demos. Not proof-of-concepts. We create real production systems that work for you. With security, ownership and human oversight built in from day one.
Expertise
Our team has worked at the forefront of the evolving AI landscape for years. We create solutions to your challenges with security at the heart of everything we do.
Partnership
Trusted by organisations large and small across many sectors. We don't recommend third-party tools and walk away. We partner with you. The customised AI tools we build are unique to your business. Owned by you.
Discovery
Every journey starts with Discovery. We learn about your business, listen to your people, and analyse how AI may help. Then we report and recommend. All for a small fixed-fee with no build commitment.
The Challenge
The biggest challenges are never about the technology.
How We Work
A clear path from challenge to solution.
We work with our partners in three phases. No open-ended engagements. No scope creep. Each phase has a defined scope and output, with clear decision points that you control between phases.
Start with Discovery and then you decide where to go from there.
Start Discovery TodayDiscovery
Fixed-fee. Four weeks. No build commitment.
Discovery always comes first so we can work out if and how AI may help. We map your operations, identify where AI creates real value, and assess feasibility and risk for each use case. You get a clear recommendation and prioritised roadmap. If nothing is worth building, we tell you.
- Use-case priority map
- Value, feasibility, and risk signals
- Governance requirements
- Build recommendation
Build
Customised tools you own. One challenge at a time.
Build creates working solutions that you choose from our recommendations. Each build tackles a single, well-defined challenge with clear acceptance criteria. We work inside your systems, not ours. Every solution fits your governance framework and is designed for real users from the start.
- Working solution with real data
- Integration with your systems
- Governance compliance
- User adoption plan
Support
Your terms. Your ownership model.
Support is a service we can provide to help manage and monitor your AI tools. You decide how ownership looks. Full handover with documentation. A retainer where we monitor and optimise. Or an SLA where we stay accountable for performance.
- You own it: complete handover
- We watch it: monitoring retainer
- We are on the hook: performance SLA
What Makes Us Different
AI that actually works in organisations.
Governance-first
We do not move fast and break things. Every solution is designed around your compliance, security, and data governance requirements from the start.
Your systems, not ours
We build inside your infrastructure, your tech stack, your workflows. No proprietary platforms. No lock-in. What we build, you own.
Human in the loop
This is a non-negotiable design constraint. We keep human judgment where it matters and automate where it makes sense.
Ownership by design
From day one, we design for explicit ownership. You decide who maintains it, who improves it, and who is accountable.
Built for adoption
A tool nobody uses is a failed project. We design for the people who will actually use the system, not for the demo.
No hype. Results.
We do not sell visions. We build things that work with real data, for real users, inside real organisations.
Trusted Across Industries
Real organisations. Real results.
For partners large and small.
We have delivered Discovery and build engagements across sectors including global shipping, beverage and FMCG, healthcare, and professional services.
Here is what some of our clients say.
“The Discovery gave us a clear view of where AI could support our teams across multiple functions. It quickly translated into deployed AI systems now supporting Marketing, Corporate Communications, M&A and regional operations. This is not an isolated AI initiative. It is becoming part of how our teams operate.”
Sean Durkan
Head of AI & Global Insights, Royal Swinkels
“The Discovery provided a clear and structured view of where AI can support our operational workflows. It reflected the complexity of our operations and identified practical opportunities to reduce manual information work and improve decision-making across teams. It provides a strong foundation for implementing AI in a controlled and operationally relevant way.”
Sönke Hoerlyk
CTO, Oldendorff Carriers
“Marcus and Mattias are aware of all the systems coming out, which makes them very able to guide corporates to make the most of the opportunities.”
Tom S.
Adsmith Digital
“The Discovery process helped us step back and understand where AI can realistically add value in our business. Our focus now is on building internal capability and ensuring our teams use AI effectively before investing in more advanced solutions.”
Ross McAlpine
Managing Director, McAlpine
“You clearly have superb knowledge in this field, with the much-needed emphasis on security.”
Sharne
Institute of Preventative Medicine
“The Discovery sessions helped us better understand how AI can be applied across our workflows in a practical way. It gave us clear direction on where AI can support our teams and how to approach adoption internally.”
Genevieve Richens
Principal, People & Culture, PMG Group
The Team
Our founders have full ownership of every engagement.
Every project is led directly by Marcus and Mattias. No account managers, no handoffs, no junior teams learning on your budget.
Marcus Cronan
Commercial Lead & Governance
25+ years in global digital media. Led campaigns for Adidas, Hyundai, and Skittles. Now applies that strategic rigour to AI implementation, ensuring every engagement delivers measurable business value within proper governance frameworks.
LinkedIn
Mattias Herzig
Technical Authority & Architecture
AI engineer and systems architect. Designs and delivers AI solutions that work inside real infrastructure. Responsible for technical quality, architecture decisions, and making sure what gets built actually works in production.
LinkedInWe work with a team of experienced AI engineers and integration developers who scale with each engagement. Typically six to eight people across architecture, development, and quality assurance. Our team is drawn from a large network we have built across years of AI delivery work and active participation in AI engineering communities.
Every project gets the depth and scale of resources it needs without the overhead of a large consultancy.
Get Started
Start with Discovery.
The first step is Discovery. Tell us about your organisation and we will be in touch with Partner Login details where you can learn more about our Discovery process.
Discovery is fixed-fee with no build commitment. If AI is not the right answer, we will tell you.